by Philip Hesketh
‘Oh would some power the gift to give us, to see ourselves as others see us!’ Of all the famous lines that flowed from eighteenth century Scottish poet Robert ‘Rabbie’ Burns’ quill, perhaps the one above still has the most resonance. I for one haven’t worn a kilt...
by Philip Hesketh
However, it’s also true that people disclose more to those they like. So if that nutter on the train happens to be a major buyer in your industry it’s probably best to smile politely and hear him out. Similarly, people tend to prefer those to whom they have made...
by Philip Hesketh
Persuading people around to your way of thinking is a difficult task, particularly if they’ve already made up their mind. This stubborn intransigence manifests itself in all manner of life. From the child who won’t eat up his greens to the bun fights in the House of...
by Philip Hesketh
There’s one persuasion technique that has been consistently shown to work in almost any situation. It’s very practical, can be used by anyone and doesn’t involve a carrot or a stick. In the U.S. it’s known as the ‘But You Are Free’ technique. Over here,...
by Philip Hesketh
There’s a saying that you should never judge a book by its cover. Naturally, this isn’t something that book cover designers embrace too readily. However, for the rest of us, it’s a reminder that you should never form an opinion about something or someone based on...
by Philip Hesketh
Don’t believe me? Read this personality assessment and see how well it describes you. You have a need for other people to like and admire you and yet you tend to be critical of yourself. While you have some personality weaknesses you are generally able to compensate...
